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Marketing a Romance Novel That’s Non-Traditional

One of the challenges I’m facing is marketing a romance novel that’s non-traditional — that is, doesn’t follow the romance formula. My book The Renaissance Club didn’t start out as a classic romance story formula. I was simply intrigued by the idea of a love story across the ages. As I imagined my heroine, May Gold, I wasn’t thinking about book marketing categories, Amazon, the Big Five, romances, or literary agents.

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Writers — 5 Tips to Balance Your Creative Life

These 5 tips for balancing your creative life and your published author life might just help save your sanity. Every day when I wake up, I wonder whether I should be the writer or the author — should I spend my time on my new work-in-progress or promote my novel, The Renaissance Club. Creating and promoting are two different mindsets, thiough both involve creativity.

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New Interview Up at Authors18

I’m delighted to have a new interview up at Authors18 — a group of this year’s debut authors, of which I’m a proud member. Among the questions asked: “If you could spend a day with anyone in history, who would it be?” See my answer in today’s interview (hint: I’d travel to Renaissance Italy). Here’s a link to the interview.

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How to Build Buzz for Your Debut Novel

You’ve written a novel that’s been published — traditional, small press, or indie — HOORAY! And you launched. Now you’re watching the sales numbers and offering to do blog tours and readings. What else? How to build buzz for your debut novel? You look at author websites and see pitches for freebies and long lists of books. You see bestseller list mentions, excruciatingly gorgeous blurbs from famous authors, and you might feel a little perplexed…

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