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Marketing a Romance Novel That’s Non-Traditional

One of the challenges I’m facing is marketing a romance novel that’s non-traditional — that is, doesn’t follow the romance formula. My book The Renaissance Club didn’t start out as a classic romance story formula. I was simply intrigued by the idea of a love story across the ages. As I imagined my heroine, May Gold, I wasn’t thinking about book marketing categories, Amazon, the Big Five, romances, or literary agents.

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